Believe it or not, Unsettle&Co. began as a hand-crafted leather goods brand. That all started when our founder, Charlie Yip, wanted to make a leather wallet for Father's Day (fyi: the wallet couldn't even fit credit cards). After a year of designing bags and wallets, he realized that products nowadays were either overly simplified or too technical. There was a desire to find a balance between the two that could fit an on-the-go lifestyle. So, It was time to explore design beyond leather goods. From there, the idea for a multi-functional keychain was born. That sparked the creation of The Unclip Keychain, a quick release bottle opener keychain.
we created this brand for three simple reasons
1) To create well-designed gear we'd personally use.
2) To build a like-minded community through emphasis on creative process and ritual.
3) To help you be more in tune with your commute through inspiring stories, curated music, and films.
From our logo to our product, we are constantly inspired to design well thought-out goods that balance form/function and tradition/progression. As a lifestyle brand, we create gear fit for a casual day in the office to a weekend spent exploring your city.
During our creative process, we think of our hometowns, San Francisco and San Diego. This helps us represent those who spend their day commuting from place to place in their own cities. Since our mode of transportation is cycling, we design goods that could handle any environment you're in.
We're inspired by our community. A community of tastemakers, curators, cyclists, artists, and musicians who understand the importance of balancing all the aspects of life. Those who, despite rain or shine, will continue to push beyond their limits, but always remember to enjoy the process. Our community shares the mindset of settling for more, while maintaining the importance of enjoying the moment of the commute.
It's pretty simple.
We aim to continue progressing culture and creating rad stuff for our community.